Have you just opened the gate of digital or affiliate marketing? do you have any idea what you have to do as a publisher?. are you interested in looking out for some ad networks that will help you, in the beginning, to boost up your site traffic? well, in this blog you will get all of your answers if being a publisher you are looking for the right ad network for your newly established business.
If you are active on Facebook or Instagram, you must know that these two platforms are considered one of the most popular advertising networks, which have been amazingly functioning for many years. But now it’s time to try some other ad networks for your business and get more passive income.
AD NETWORK
Ad networks are the building block between publishers and advertisers. Ad networks collect unsold inventory from different publishers and then they sell it in aggregated packages to different advertisers and get their commission.
With this process, ad networks offer more ad impressions to a variety of advertisers than a single publisher could provide, and, with this, they charge a high price for space on-site.
WHY SMALL PUBLISHERS NEED AD NETWORK
Whether you are running a small business or a huge one, you will need help from ad networks in monetizing your content. Being a small publisher does not mean you won’t be able to get more income, if you get more traffic you will get more income, but this can be only possible if you monetize your content and that will happen with the help of an ad network.
The ad network will act as an intermediary platform that will connect publishers with advertisers.
HOW AD NETWORK WORKS
There are some steps in which this ad network will work either for the advertiser or publisher. Let’s see what are those steps:
- Pooling inventory from the publisher
- Getting campaign details from advertisers
- Selecting the right inventory for advertisers
- Tracking ad performance
TOP AD NETWORK FOR SMALL PUBLISHERS
Here is the list of Best Ad Network For Small Publishers in 2024 and 2025.
- PopAds
- Revcontent
- Microsoft ad network
- Propellerads
- Media.net
- Infolink
- Revenuehits
- Adsterra
- Mylead ad network
- Partner.house
- AdMaven
1. PopAds:
They have 2 methods of payment: payoneer and PayPal. The average income of a thousand visitors is about $4 which will be paid in either 30 or 60 days.
2. Revcontent:
Revcontent is a native ad platform, these ads match the form, function, and feel of the content under which they have to appear.
It is highly proven that when native ads are combined with interest-based targets, they will enhance the CTR for advertisers. In native advertisements, the main thing is the message written in it.
The minimum traffic target for Revcontent is just 50,000 each month. This is the point that makes it preferable to Outbrain and Taboola as both o then require a large number of traffic.
You can get your payout after every 30 days with a minimum amount of $50 via Paypal.
3. Microsoft Ad Network:
Even at this time when many browsers are here, Bing has the third market share.
Many people have searched about the Bing ads and also the targeting audience or people who enjoyed it, and according to their thesis, they have concluded that the audience that is engaged with Bing is very interesting, high earner, and also very responsible. So they concluded that it would be very difficult to to make them convert their simple clicks into conversions.
After this research, they started offering demographic targeting that also involves LinkedIn profile targeting.
At this time, the CPC running on Microsoft ad or this network offering is around $2.20, although that is a little bit less than Google. but before jumping to any conclusion, make sure to confirm everything about the ad network as many people are gossiping about this ad network that about 20 % of its CPC is ad fraud.
4. PropellerAds:
PropellerAds doesn’t have any high demand like many other ad networks. They also geared the blogs that even have less traffic with them. All the other ad networks require a minimum withdrawal amount of more than $10 but this is the only ad network that allows the user to even withdraw $5.
If we talk about the formats of ads, they have:
- traditional display ads
- on-click ads
- Interstitials
- browser push notifications
- smart links.
This ad network which was founded in 2011, allows its users to get their payout every week through different payment options. They have a variety of payment options, you can choose anyone with your choice.
5. Media.net:
You can easily customize your ad design because of its easy setup, it will adjust the ad size according to your site and will give it an optimal size. In ads you can add both texts or display Another thing that makes it more favorite for users is that it is powered by Yahoo and also Bing. So, this is why they have a huge number of advertisers to match their blog niche.
Even a new blogger with the least traffic can easily sign up with media.net as they don’t have any requirements for sign-up.
This network also offers a pay-per-click payment method according to which user will get a commission on each click on their ad.
Their designed dashboard is very easy to use and also its compelling texture will help you to keep track of your ad analytics.
The minimum amount that can be withdrawn from media.net is $100.
6. Infolinks:
The minimum payout from Infolink is about $50.
Infolinks is easy to use and also to get started with it you can create your account within a minute. They do not just have a simple sign-up process, but also their dashboard is not that modern so anyone can easily understand that and keep an eye on your earnings daily. The ad formats offered by them are of different types like interstitial between pages, contextual ads, horizontal ads, and vertical tall ads.
7. Revenuehits:
They have set the minimum amount that can be withdrawn from Revenuehits is $50.
You won’t get any commission or payment if a visitor just views your ad or just clicks on it. Although by looking at it, it’s quite hard work still you will see many success stories on Revenuehits. Many people reach their goals within a short period.
8. Adsterra:
The signup process of this site is very simple and easy to do, but after signing up you have to wait for the approval from the network which does not take much of your time. And after approval, you will be the part of Adsterra ad network. Adsterra is a CPI (Cost Per Impression) affiliate network and not just CPI, it also operates on CPM, CPC, CPL, and CPA.
You should know that they all are pricing models. According to this statement, it means that Adsterra is not specific in terms of paying advertisers as they will have different pricing models with different people.
Different ad formats can be used on Adsterra, as they offer different formats that include:
- Native ads
- In-page push notification
- Pop-under
The minimum payout from Adsterra can be $5. and users will find 6 different payment options in Adsterra.
9. Mylead Ad Network:
Mylead mainly focuses on developing a large circle of clients, advertisers, or publishers so that everyone within that circle will get equal or more benefits. On Mylead you will get many opportunities through which you will be able to advertise your ad or product through many social media platforms that are more related to your content interest.
The minimum payout you can get from this network is about $20.
10. Partners.House:
Along with all these features, they also provide a fraud-free system to their users so that advertisers won’t have to face any difficulty or malpractice. If you want to sign up with a partner.house, you have to provide some personal credentials only that way you will be able to work with partner.house. Partner.house does not stop, they continuously keep adding new features to their website to make their clients satisfied.
11. AdMaven:
While using AdMaven you will get a lot of pop-under formats, you can choose any size and resolution to convert your content into a more appealing form.
They have good customer support service, they offer managed services along with assistance. It is one of the high-quality traffic exchange sites, they offer high-quality traffic exchange in certain niches.
AdMaven does pricing models in CPC, CPM, and CPA, and this platform can also be used by beginners who want to expand their business. You can say this is one of the best CPA networks for beginners.
Minimum payment is $50.
CONCLUSION
Running a small business does not mean your business doesn’t need any ad network. These ad networks will help you to monetize your content and will help you to get more audience on your website, this way you will be able to generate more revenue daily.
In this blog, we have mentioned some of the main ad networks that will be useful for a small publisher and will help them a lot. Stay tuned to this website if you want to learn more about different ad network
FAQs
1. Is there any type of ad network?
Yes, ad networks are of 3 types:
- Horizontal ad network
- Vertical ad network
- Premium ad network
2. What are the factors that have to be in mind while choosing the right ad network?
- Size of ad network
- Reputation
- Quality of ads
- Compensation model
