Do you wish to increase your profits dramatically through video advertising platforms? Are you dissatisfied with your typical monetization strategies of Video ad networks? Do you have a limited budget yet wish to earn well through some video advertising platforms? Using videos for advertising platforms has grown increasingly popular or do you want to Discover new Ad netwroks
YouTube boasts a staggering global viewership of over 2.3 billion, showcasing the enduring effectiveness of video marketing. Thus, it is not surprising to see that publishers are increasingly relying on video ad networks to connect with a wider audience by means of creative storytelling.
However, some video ad platforms have been known to take a considerable amount of time for this to happen. In 2016, BuzzFeed reported that video ads made up more than half of their advertising revenue through video advertising platforms. They predicted that this proportion would increase to 75% in the future.
Based on the significant increase of three times in Facebook in-stream adverts from June to December 2018, it seems that the investment is yielding quick results on different Video ad networks. Similarly, prominent publications such as The Washington Post, Forbes, CBS, and others are exploring leading video ad networks, which are often referred to as alternative video advertising channels.
So, Do you wish to increase your profits dramatically? Are you dissatisfied with your typical monetization strategies? Do you have a limited budget yet wish to earn well? Using videos for advertising has grown increasingly popular.
Many individuals create video advertising to market their products and services, as well as themselves. Videos have a high potential for attracting a large audience, which is why numerous video apps are now popular.
What is a video advertising platform or Video Ad Network?
In order to make it easier for publishers and advertisers to distribute and monetize video ads, there are systems called video ad networks.
To put it simply, video ad networks allow publishers and advertisers to trade a lot of video ad impressions. Advertisers and publishers looking to sell advertising space are connected by video ad networks.
A Five-Minute Marketing study predicts that by 2021, video will make up 85% of all information watched online. Because of this, 96% of marketers have spent money on video ads, and another 61% plan to increase their investment. Depending on region, topic, and other factors, you can earn anywhere from $9 to $20 for every 1,000 impressions with a strategically placed video ad.
Furthermore,in Video ad networks, not every video advertiser will earn the same amount of money due to these factors. Digital publishers of all sizes may benefit from this in a number of ways by creating original video content and leveraging programmatic demand to monetize it. As an alternative, you can work with other partners who will produce the video content on your behalf, allowing you to profit from video commercials without having to do the work yourself.
- 54% of customers want to see more videos from their favored businesses or brands.
- Videos are used as a marketing strategy by 87% of advertisers.
- Video marketers receive 66% of the progressive leads each year.
Types of Video ad networks types?
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Advertisements for videos in-stream
Advertisers can run alongside their existing content on publishers’ websites that already offer video content in Video ad networks. We refer to this as “Instream video ads.”Instream video advertisements give advertisers the opportunity to appear right in the middle of user-generated video content. They are the most dependable and widely used method for displaying video adverts within pertinent video contexts. They may, however, also be rather restrictive, particularly if the target population for an advertiser isn’t using their channels.
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Video advertisements outside of the stream
“Out-stream video ads” are video ad units that publishers without video content can put in the same manner as text or image advertising on Video ad networks. In the realm of video advertising, out-stream is a relatively recent development. Nevertheless, the ability to broadcast video ads anywhere, at any time, is a huge advantage. In order to operate relevant online advertising campaigns, publishers must still establish a connection with buyers, regardless of whether they opt for instream or out-stream ads.
Publishers can transact video ad impressions by connecting with thousands of buyers through video ad networks. The top video ad networks also give publishers access to the tools they need to manage, track, and improve their video ad campaigns.
How Do I Choose The best video advertising platform and Video ad networks?
You may get extra revenue by using video adverts. Advertisers, bloggers, and publishers use a variety of video advertising formats on Video ad networks. Choosing massive video advertising numbers is difficult on its own. A strong video ad network does not have one or two outstanding characteristics, but rather a consistent balance of many qualities. It should be equally encouraging for advertising and publications. The following criteria must be considered while selecting the best video ad network.
- It must be an excellent revenue-generating network.
- It must provide a multi-monetizing solution. It does not rely on a single source and should provide a high ROI.
- It should be safe and trustworthy.
- It should coordinate with your present advertising tools.
- It should be able to target an international audience.
- It must target wisely, based on the type and requirements of advertisements.
- It should provide real-time access to your profits, advertising data, and stats.
- Your competition should not be collaborating with them.
Which website is the most used for video advertisements?
It’s crucial to understand that, as a publisher, you should choose an ad network that provides the technological assistance and knowledge required to combat fraudsters before diving into the most well-known or fastest-growing one. You can also check some Learn Free Advertising Platforms
We’ve put up a list of some of the top video ad networks in the industry so that publishers may compare and select from our extensive selection of Video ad networks.
Best Video Ad Networks or video advertising platform for 2024:
Here is the list of Best Video Ad Networks for 2024 and 2025.
- AdMaven
- Push.House
- Google AdSense
- Propellerads
- Partners.House
- Chocolate Platform
- OpenX
- Viewdeos
- Adsterra
- Unruly
- Taboola
- Primis
- Facebook audience network
- SelectMedia
- Admedia
- Verizon Media
- Teads
- Fyber
1. AdMaven:
They provide a variety of advertising strategies, ensuring that both sides, advertisers and publishers, benefit. This ad network provides popular popup, push, and video advertising. AdMaven, is a cutting-edge, creative network for digital advertising, with over 15 years of expertise.
AdMaven strives to enhance CTR and conversion rates for Publishers while also providing advertisers with a decent return on investment. The AdMaven team is always working to preserve harmony between traffic and websites in their network. With over 25K publishers and over a billion impressions each day, AdMaven is one of the fastest-growing networks. As a publisher, you may sign up and start making money! Sign up with AdMaven now to start monetizing your traffic.
2. Push.House:
Push.House can produce 14 billion impressions and 30 million clicks every day. This makes it ideal for small company owners trying to expand their enterprises. Push.House offers a wide range of features.
The best part is that all of the features are tailored directly to the user, so you’ll see how simple it is to utilize the platform. Furthermore, if you work in a certain specialty, you may tailor your adverts to that demographic as well.
Push.House’s moderation queue functionality makes it ideal for creating ad campaigns. This allows you to create ad campaigns one after the other and deploy them as you see appropriate. You may also target a certain country and reach that audience. Overall, Push.House is undoubtedly one of the greatest Video Ad Networks available today.
3. Google AdSense:
Google AdSense was the first ad network in the industrialized advertising sector and remains the most advanced marketing network and 8is the best video advertising platform. It features one of the most effective technique monetization systems.
It allows you to connect with Google AdSense without any complicated steps. It provides many ad formats. Video advertisements are only one of them. Other options include banners, skyscrapers, and rectangles; you may use any of them if they meet your needs.
Google AdSense is one of the greatest ad networks, benefiting both advertisers and publishers, with just a few limits. Although the enrollment process is straightforward and does not require a minimum number of web visits, not everyone is able to join with AdSense. If you wish to get accepted, you must meet strict approval requirements. It provides high-quality advertisements and generates up to 68% of income for publishers. Some good Alternatives to Google AdSense are
4. Propellerads:
They provide native advertisements, pop ads, push ads, and video ads. If you advertise with this ad network, it will target traffic that is in high demand for items and services similar to yours.
This approach allows you to increase sales and earn more income in a shorter amount of time. If you are a publisher looking for high fill rates and CPM rates for the huge traffic on your website or blog, Propeller ads are a good option because they monetize every visitor. In this manner, you may make money for every single click you receive on your website. This ad network only accepts clean and secure advertising that targets real and original traffic.
5. Partners.House:
Partners House has over 90 million active push subscribers from various countries, which is quite beneficial to all publishers. More than 180 nations have access to and use Partners House to its full potential. Partners.House provides customers with 100% ad delivery and monetizes more than 180 GEOs. It includes a global push subscribe code and a bilingual landing page.
Not only that, but it also requires more landing pages. They offer a sophisticated system that allows you to send your clients personalized push alerts and relevant adverts, raising conversion rates and producing a greater income stream. Their mission is to become market leaders by providing the greatest resources possible to the publishers with whom they collaborate.
They are continuously working to provide new features to assist their publishers in developing their businesses rapidly by increasing traffic, leads, and, of course, sales. If you’re a publisher and haven’t considered teaming up with Partners House, you’re losing out since they offer everything you need!
6. Chocolate Platform:
This ad network presently serves over 7700 websites and applications, generating over 20 billion impressions each month; it is a worldwide digital video advertising network. It is also an excellent alternative for monetizing mobile traffic; similar to mobile apps, this ad network is created with the mobile user in mind and prioritized.
They specially construct ads based on mobile users’ preferences in order to increase clicks. The adverts are designed to generate maximum engagement and income. If your targeted traffic is from a mobile network and you want to display video ads, this is the finest ad network accessible.
You should realize that their primary concentration is on mobile apps. Approximately 90% of demand bids are placed here, with only 10% going to mobile sites. Chocolate Platform advertising is also the greatest option for both marketers and publishers since they do not disrupt the viewer’s experience and offers equal opportunities for advancement. This network is best suited for publishers seeking to monetize mobile apps.
7. OpenX:
If you use it as your advertising network, you may select the target audience and bid yourself, resulting in higher revenue. You may use any advertising server or player because it supports the majority of them. It also supports all screens and web pages from across the world.
When applying for approval, you must have a high volume of unique visitors to your website as well as high-quality real material. It is also compatible with over-the-top media services such as Netflix, and video advertising may be displayed both in-stream and out-of-stream.
8. Viewdeos:
It is always improving its monetization methods and introducing new, more efficient ones to achieve the greatest outcomes. It exclusively supports legitimate advertising and publishing bodies; thus, it may claim to be an anti-fraud network. You will be able to earn in a basic manner while employing simple and thorough code integration making it a good video advertising platform.
You may also use this ad network with your existing inventory. This allows you to have an additional source of money. Viewers may be used with any other advertising solutions you presently use. With this ad network, you can simply track your profits and other metrics using its simple interface. They employ the CPC model to better serve their clients because they already have a large network of publishers and advertisers.
9. Adsterra:
Adsterra may directly host your films or utilize your VAST/VPAID tags, whatever works best for you. Video commercials are one of the most engaging ways to capture the attention of your target audience. They provide advertisements for various things such as gambling, gaming, and brands.
One of the advantages of Adsterra’s video advertisements is that they are supported by all players and may run with any player accessible, so your traffic will not require a specific player to run the ads. So, if your goal is to increase interaction with video advertisements, and your target audience favors videos over other ad types, you should test Adsterra at least once.
10. Unruly:
However, we may use it as an option for video content in-stream and other video ad formats. In this regard, the most appealing feature is an excellent option for the onboarding process.
It can also adhere to the IAB Tech Lab’s LEAN Principles and the Coalition’s high criteria for best Ads; in terms of simplicity of use, it can provide specialized account management. A client may also utilize the opportunity to monitor his video ad content in real-time in order to gain insight into the success of commercials.
11. Taboola:
If we consider its scrolling feed advertising approach, which may integrate content, blogging, and advertising by keeping the audience or readers involved in reading and enjoying the information at all times.
Assume we discuss some key benefits of the Taboola platform, which can be viewed as almost all-in-one reporting and management to a suite, including revenue reporting and tools to identify huge standards, in the sense of developing high-performing content as well as high and strong traffic sources.
We can also examine other video and ad formats, such as inline, slider, and widget. We may also inspect TAG for the purpose of checking ads.txt, which is incorporated to support and prevent domain spoofing and advertising.
12. Primis:
Currently, hundreds of publishers worldwide use this high-quality ad network, which generates over 4.5 billion unique impressions and tends to offer just the types of advertising that the audience prefers.
It also works such that any content that the relevant audience dislikes is immediately skipped. Primis is producing over 4.8 billion suggestions for about 3.4 million pieces of content, including up to 30 main verticals, resulting in 4.5 billion or more impressions.
Primis holds itself accountable as part of IPG and Universal McCann, as do other responsible and efficient working platforms. They enable for rigorous ad selection, ensuring that just the correct advertising reach the proper audience, resulting in significant income.
13. Facebook audience network:
This platform presently supports mid-roll and pre-roll advertisements; however, post-roll ads cannot be used with the Facebook audience network. You should be aware that CPMs are determined by a variety of things. The video ad format is only one of many elements. However, the Facebook audience network is an excellent choice for video advertisements, taking into account characteristics such as geography and bid density.
You should also find out how to configure the SSP or ad server that will deliver video advertising. Along with the excellent video quality of FAN, there are also additional advantages that set it apart from other ad networks, such as its ease of use and widespread popularity; practically all internet users are aware of Facebook and its usage. This worldwide network allows you to draw the amount of traffic you wish.
14. SelectMedia:
Their superior high-technology platform also allows marketers to access high-quality, safe, and fraud-free audience video media on a worldwide scale at reasonable pricing and a diverse approach.
Nowadays, top-performing movies need a high level of competence as well as a robust and effective infrastructure in order to get the desired results; SelectMedia knows these variables and deals with them appropriately. The organization is now working with more than 650 premium websites in 55 countries.
It employs advanced technologies that provide access to large amounts of data, resulting in performance and efficiency that exceeds RTB for standard movies. SelectMedia primarily works with the industry’s leading marketers and publishers, and the majority of interested parties rely on this network to provide dependable and highly efficient films.
15. Admedia:
AdMedia uses tactics similar to Google AdSense. It also offers impressions to just those advertisers that use its platform, which is unlikely to be the most widely recognized technique for ad networks to link to video ad exchanges and sell impressions to advertisers.
AdMedia’s platform often employs contextual targeting, which might lead to relevance issues; however, if you do not have your own video content, you can obtain it from one of its partners. As a publisher, you will be able to monetize and show video advertising on third-party content, generating money through indirect monetization.
16. Verizon Media:
You may use JS to broadcast out-of-stream video advertising on your websites with Verizon Media, increasing your CPM. Verizon Media provides a range of helpful services. It also provides instruments for brand safety. It makes the claim to be the greatest well-optimized ad network for premium and mid-sized brands currently accessible.
Other publishers and marketers may also rely on it since interested parties consider it to be one of the trustworthy brands in this field. While Verizon Media’s syndication service is primarily focused on video advertisements, non-video publishers can also take advantage of it; for most publishers, this makes it a flexible and cost-free ad network.
Because it integrates with a number of AOL and Yahoo’s incredibly effective features, it is well-regarded for providing top-notch customer assistance. With access to the best safety tools available, you can run advertisements in nearly any format, allowing you to work quickly and effectively.
17. Teads:
With 500 professionals and 27 offices throughout the globe, it has expanded its presence abroad. Through its extremely sophisticated and effective monetization strategies and technologies, you may observe its dominance over the video ad network. With these incredibly effective advertisement networks, you as a publisher may turn a single penny into millions of dollars, earning you at least between 100 and 500 pounds in revenue annually.
You may develop additional inventory with it because it is currently connected to a large number of global publications and advertisers and welcomes new ones. It assists publishers in producing more interactive, data-driven, and captivating video advertisements that are shown on large displays.
18. Fyber:
It is also appropriate for mobile apps, and publishers in the market are already requesting it in large quantities as header bidding technology for a variety of mobile apps. With the help of this platform, publishers can monitor audience statistics, ad income, traffic patterns, and much more, and adjust their performance appropriately.
It can accommodate several ad formats, such as interstitial, banner, square, vertical, landscape, and many more. As a publisher, you have the option to choose one or more ad formats based on what best meets your needs. Fyber is one of the few networks that provides information in real-time. To get accepted, your monthly total of unique page visits must be at least 500,000.
Conclusion
In conclusion, it is often acknowledged that videos may garner greater attention. If you, as a publisher, opt for a video advertisement network, you will receive the highest number of engagements. Your ability to make money increases with the number of ad engagements you get. Taking these facts into account, we created this post to provide you with a list of the top video ad networks. Browse it, and choose the one that best suits your needs and yields the results you want. We hope that after reading this post, you will be better able to make a decision because we understand that this is not a simple task.
FAQs
How Do I Pick the Finest video advertising companies?
Publishers and advertisers can expand their prospects with numerous vendors by working simultaneously with several ad display networks. Still, you must be sure that your new supplier has something special to offer.
- video advertising companies standard advertising platforms that are now on the market provide a wide range of features. It is crucial to concentrate just on the appropriate aspects as a result. We’ve compiled the key characteristics that a display ad network need to have for this reason.
- These video advertising companies include a range of choices for audience targeting. The goal is to spend as little money as possible while reaching the correct individuals with the adverts. When advertisements are targeted properly—which is made possible by the correct users—advertisers may avoid paying for extra impressions to people who will never convert. The ads are only visible to the appropriate individuals.
- Fast reporting and analysis: The network should be able to offer insights on the metrics pertaining to the performance of the advertisements, and the reports should be created gradually.
- Sophisticated optimization: The core of a display ad network is optimization. It will be based on sophisticated AI and ML algorithms in 2023 that continuously examine media trade trends and draw lessons from the past to enhance future advertising effectiveness.
- Omnichannel monetization: Since the lockout, users have significantly altered how they consume content. More than before, they are increasingly engrossed in their displays. It should be possible for the ad networks to seize this chance to the fullest. They must target their consumers on platforms like PCs, CTV, cellphones, and more where they spend most of their time.
- Wide advertising reach: Modern ad networks can hardly promise worldwide reach without programmatic RTB (real-time bidding) coverage. This algorithm automates media trading, enabling the system to find the best prices for publishers and advertisers in a matter of milliseconds.
