Being a part of the 21st century, means you are living in the era of advanced equipped gadgets. One of their huge examples is a Mobile phone. Even people who don’t understand laptops or mobile phones are now fully aware of each functioning capability of a mobile phone.

n recent studies, it was calculated that about 52% of internet traffic is indulged in mobile phone devices. In this era, if a businessman wants to succeed and grow his business, he should target the audience more effectively through the medium they are more involved in. That medium is a mobile phone.

According to certain statistics, by 2026, people will download about 143 billion mobile apps directly from the Google Play Store on their mobile phones. According to this estimate, there will be a significant increase of about 30% as compared to 111 billion apps downloaded in 2021.

With this advancement, it has become necessary to establish more mobile ad networks to get more benefits in this world and also give advantages to business people. So let’s explore what are the mobile ad networks for publishers and also the top mobile ad networks for publishers that are working right now.

MOBILE AD NETWORK

We all know that ad networks are the platform that connects publishers and advertisers. So mobile ad networks will be the same platform but it will be between app developers, that are publishers, and advertisers. With the help of these platforms, publishers can monetize their apps simply through passive income from different mobile ads. Publishers will sell their inventory ads to different buyers through mobile ad networks and will get their passive income.

REASONS BEHIND ADVERTISING ON MOBILE APPS

There are many reasons why you should do mobile app advertising for the benefit of your business. Many recent studies have shown that there is a significant enhancement in publishers’ revenue and also effective marketing for different advertisers through mobile app advertising. Let’s see what are the main reasons that mobile advertising is best among others:

  1. These in-app ads are better in performance. It is estimated that these in-app ads perform 11.4 times better than banner ads on mobile websites.
  2. 92% of total Facebook ad revenue comes directly from mobile advertising
  3. A major amount of people always recommend websites or brands after their good mobile experience.

TOP MOBILE ADS NETWORK FOR PUBLISHERS:

Here are the Best mobile ad networks for publishers in 2024 and 2025.

  1. AdMob
  2. InMobi 
  3. Unity ad network 
  4. Mylead 
  5. Partners.House
  6. Snapchat ad network 
  7. Twitter Ads
  8. AdColony 
  9. Media.net
  10. Google AdSense

1. AdMob:

AdMob home www.theadcompare.comAdMob is one of the most popular mobile ad networks in the whole affiliate advertising market. This ad network is owned by Google and it is also the mobile version of Google AdSense which is an ad network for desktops. Through AdMob publishers, advertisers and even ad exchanges come together on a single platform. AdMob mobile ad network is completely easy to use. With the help of their customizable feature, one can easily customize their d size, type, format, and many more.

AdMob lies in the list of the largest Cost Per Click CPC network that offers different monetization tools for app and mobile websites. This is even an ad network for small publishers. This mobile ad network is also used by gaming companies so it is also a gaming ad network. Different ad formats are available on AdMob for example text, images, videos, and other interactive media.

This ad network is also eligible to automatically generate your ad with the help of artificial intelligence, you just have to add one line of code to your app and your ad will be generated by the network.

2. InMobi:

InMobi is considered one of the biggest mobile ad networks that is used to target customers worldwide. Both mobile and web ad campaigns are handled by the InMobi ad network. In-app monetization, ad mediation, and also audience bidding are offered in InMobi for publishers.

Inmobi runs to maximize CPC and CPI campaigns. They also offer different formats of ads that include

  1. Rich media
  2. Video
  3. Native ads

If you want to advertise your brand outside the country you can get help from InMobi as they also have markets in the US, UK, South Africa, Japan, Europe, India, and Kenya.

3. Unity Ads:

If you want to do the advertising in mobile games, then Unity ad network will be the best option for you. This mobile ad network is specifically manufactured for monetizing mobile games using video ads.

If you are a gaming person, you might have experienced that while playing your game suddenly your game shows you the video ads those ads are set by the mobile ad network and most of them are with the help of different gaming ad network that includes Unity also.

This mobile gaming ad network is designed in such a way that it is compatible with iOS or another Android platform, all the gaming engines will work with this ad network including Adobe Air, marmalade, and also corona.

Another outclass feature is added in Unity, you can also do the shopping even without leaving your app, that feature is called in-app purchase.

Unity is capable of doing CPI and CPM campaigns with different formats of ads like:

  1. Interstitial
  2. Video
  3. Banner

This mobile gaming ad network is very handy for users with its modern strong technology. But this ad network is not for beginners as it has a complex integration due to which a new person won’t be able to handle it.

4. Mylead ad network:

Mylead ad network offers innovative tools and solutions for an advanced level of marketing. This is one of the famous affiliate marketing networks that is used by different advertisers or publishers. Also for commission, advertisers or even ad networks will get amazingly fair commission on each sale.

Mylead mainly focuses on developing a large circle of clients, advertisers, or publishers so that everyone within that circle will get equal or more benefits. On Mylead you will get many opportunities through which you will be able to advertise your ad or product through many social media platforms that are more related to your content interest.

The minimum payout you can get from this network is about $20.

5. Partners.House:

Partners.house was first time introduced in the market back in 2019 and now it has become the top choice of famous marketers or publishers. Partner.house is right now available in more than 180 countries. Through this site, you will get a chance to monetize your website for passive income if you are a user of a partner.house you can utilize their advanced technology that will help you to increase conversion rates and also enhance the revenue stream.

Along with all these features, they also provide a fraud-free system to their users so that advertisers won’t have to face any difficulty or malpractice. Suppose you want to sign up with a partner.house, you have to provide some personal credentials only that way you will be able to work with partner.house. Partner.house does not stop, they continuously keep adding new features to their website to make their clients satisfied.

6. Snapchat Ad Network:

The 21st century is all about streaks of Snapchat. People don’t have any worries about tomorrow’s exam but for Snapchat streak, they will find any way to maintain it. Snapchat ads are mainly used by people who want to target exactly the millennial generation. If you open up Snapchat, you will notice that it is full of our young generation who don’t have anything to do except send snap streaks.

Right now Snapchat has over 406 million users so advertisers will get easily most of the attention.

7. Twitter Ads:

Twitter is the oldest social media network but still billions of people are using it daily. Twitter is considered the most popular social media mobile network until now. At the start they didn’t offer any CPC network but after some advancement in the site they launched the Twitter ad network. This Twitter ad network is an effective advertisement platform in many ways. If any company or brand wants to explore their brand more in the world this will be the best platform to advertise their ads.

Twitter ads offer different types of ad formats that include

  1. native posts
  2. promoted accounts
  3. some of the Twitter moments
  4. some of the sponsored hashtags.

After Twitter, Facebook came and replaced Twitter and now it is very difficult for Twitter to reach out to the broad reach of Facebook ads. But despite having a broad reach out, Twitter ads have very young demographics as compared to Facebook ads and this is the reason why Twitter is considered one of the best ad networks for publishers brands that have a target audience of more than 18-30 brackets.

8. AdColony :

This is the most unique mobile ad network that was made by publishers for publishers. Multiple forms of ad formats are available on AdColony that will be used to make your ad more appealing in different forms. Different ad campaigns can be run on this like CPI, CPA, and CPC. This mobile ad network is right now the leading mobile advertising platform. Right now they have their most popular customers like ABC News, Flixster, Glu, and History.

AdColony also supports cross-platform monetization through Android, iOS, and the Windows platform.

For better engagement on mobile ads, you can adjust the text, font, and also the color of the display creatives and make your ad more appealing. Mainly they work with the CPM pricing model but they also support CPI and CPC.

Different payment methods are available like cheque, Paypal, and also wire transfer.

 9. Media.net:

Media.net is considered one of the largest contextual advertising networks right now working on the internet. And just because of this factor, it is one of the most popular Google AdSense alternatives.

You can easily customize your ad design because of its easy setup, it will adjust the ad size according to your site and will give it an optimal size. In ads you can add both texts or display Another thing that makes it more favorite for users is that it is powered by Yahoo and also Bing. So, this is why they have a huge number of advertisers to match their blog niche.

they don’t have any requirements for sign-up.

This network also offers a pay-per-click payment method according to which user will get a commission on each click on their ad.

Their designed dashboard is very easy to use and also its compelling texture will help you to keep track of your ad analytics.

The minimum amount that can be withdrawn from media.net is $100.

10. Google AdSense :

Google AdSense is one of the oldest and first ad networks. But still, you will find huge traffic on this site. Google AdSense is considered one of the most popular display ad networks on WWW. Their reporting tool is very powerful and will give you all the insight into your ad performance. If you are a new one and want to customize your ad by yourself you can easily do that with Google AdSense because of its easy customization tools and options.

The minimum threshold for withdrawal is $100.

If you get in any trouble while using Google AdSense, you won’t get human support in their customer support service. They have arranged a computer that will help the user.

CONCLUSION

Mobile ad networks are very common nowadays as people started using mobile phones for more than 16-17 hours a day. This is also the reason why developers started developing mobile ad networks. Even though we have different gaming mobile ad networks, that will be played while enjoying your game, you don’t have to leave your app, the video ad will just appear on your screen.

In this article, we have mentioned some of the top mobile ad networks for publishers that will play a key role in getting more engagement on their sites. These ad networks will monetize your content via those people who use most of the mobile.

FAQs

1. Which one is the biggest mobile ad network in recent times?

According to recent studies, the largest mobile ad network is Google AdMob.

2. What are the ad formats used in mobile ad networks?

Following are the ad formats offered by mobile ad networks:

  1. Interstitial advertising
  2. Ad banners
  3. Native ads
  4. OfferWall ads
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