Are you running your website? Are you a blogger with thousands of followers? if your answers to these questions are yes. Then you must know that with these two things, you can earn a huge amount of money every month. No? You don’t know anything about this.
Don’t worry today we will tell you how you can monetize your website or account and get 4 4-digit amount in your bank every month. we will give you some ad networks that will guide you in how you can get more traffic on your website and earn a lot of money through this.
But first, you should know what an ad network is and how it works. In this article we are going to talk about the CPM ad networks so you first have to know about CPM – what is it and how it works. After reading this you will be able to monetize your account or website, if not you can simply contact any ad network and they will help you out in each possible way
Without wasting further time let’s get started.
AD NETWORK – WHAT IS IT?
Ad networks are the building block between publishers and advertisers. Ad networks collect unsold inventory from different publishers and then they sell it in aggregated packages to different advertisers and get their commission.
With this process, ad networks offer more ad impressions to a variety of advertisers than a single publisher could provide, and, with this, they charge a high price for space on-site.
The ad network is a bug network that will help the advertiser post their ads on different sites so that they will attract the audience. Ad networks are the bridge between advertisers and publishers
CHOOSE THE RIGHT AD NETWORK
While choosing the best ad network for good results, you have to consider some main points that are:
- Marketing strategy- always choose the ad network that can support your marketing strategy.
- Metric methodology- always choose the ad network that has the ideal measuring metric for your campaign.
Now you know what are the things that you should always check while signing in with any ad network. Now let’s see the top ad networks that are available right now for advertisers.
HOW AD NETWORKS WORK:
So basically, ad networks are the center point between advertisers and publishers. One of them pays an ad network so that they will display their ad on their site and the other hand, publisher will sign up with an ad network and display their ads on their websites.
These ad networks use different pricing models like CPM, CPC, and CPA.
Among all of them, the very most favorable one is the CPM, but it will only work in your favor if you can generate more traffic to your site as according to this model, you will get paid for the number of impressions your ad gets.
But if you think that you won’t be able to get more audience of traffic but the people you have on your site are more engaging than anyone, then you can go with the CPC pricing model, as it will give you better results. According to this, you will get paid for every click the user will make on the ad.
And then we have the modern CPA pricing model that states cost per acquisition. According to which buyer or visitor has to buy or sign up on your ad only that way you will be paid for it and that it is of very less chances.
There are some steps in which this ad network will work either for the advertiser or publisher. Let’s see what are those steps:
- Pooling inventory from the publisher
- Getting campaign details from advertisers
- Selecting the right inventory for advertisers
- Tracking ad performance.
Now you know about the ad network and how it works. Let’s jump to the CPM- what is it and how it works.
COST PER MILLE (CPM)
CPM is basically a pricing model that is used in online marketing. As its name indicates, cost per thousand impressions. Mille is the Latin word that means “thousands”. CPM is the first launched pricing model and the oldest among all but it does not mean that it has lost its importance or value, no, until now all marketers prefer CPM over any other pricing model.
The person who is old folk of this market will only understand the true meaning or importance of the pricing model that is used in ads. These are the pricing models that will also tell you the performance of your ad campaign. If you look around you will variety of pricing models in the digital market that are being used in ad campaigns for example CPA, CPI, CVC, and many more.
The pricing model is the exact amount of money that will be paid by the advertiser and received by a publisher for the specific goal of an ad campaign. Both parties, buyer and seller will decide on the most beneficial pricing model that will give ease to both parties.
This pricing model is mostly suitable for marketers who are at the top of marketing funnels and they only want to attract clients and build awareness of their brand or company.
If we talk about the effectiveness of a CPM ad campaign, it is more effective in targeting a large amount of audience. Through this pricing model, you can easily reach out to as many people as you want at the lowest cost.
FORMULA & PRINCIPLE OF CPM
The formula that is used in the CPM pricing model is
CPM = campaign cost/impressions * 1000
This is the formula with the help of which CPM ad campaigns are running in the market.
The principle of the CPM pricing model is:
Whatever the results are, the advertiser has to pay for impressions, and on the other hand publisher will receive revenue for each ad view. Let’s take an example for every 1000 ads seen by users, the website will earn $10 but only if it charges a CPM of $10.
BENEFITS OF CPM:
The following are the benefits of the CPM pricing model:
- It is the most affordable pricing model of all.
- Many inventories all available for the CPM model.
- It is the most predictable for publishers in terms of revenues.
- Hurdle-free pricing model.
DOWNFALLS OF CPM:
- the ad campaigns running with CPM do not have any guarantee of engagement or conversion on ads.
- the impressions we were talking about sometimes can be fraud.
The formats that are used in CPM are banners and video ads. CPM is most suitable for new product launches, awareness campaigns, and any big businesses. In the CPM pricing model the more target you set the more cost per thousand impressions you will have.
eCPM is the effective CPM which is a metric used to estimate how much revenue a publisher can expect from every thousand impressions of their ads. On the other hand, CPM only calculates the cost per thousand impressions and eCPM calculates revenue for the publisher.
BEST CPM AD NETWORKS
The following are the Top High-CPM Ad Networks for Publishers in 2024 and 2025:
- MYLEAD ad network
- Infolink ad network
- Adsterra ad network
- Partners.House
- Buysellads
- Media.net
- Google adsense
- Bitmedia
- Admaven
- Ungads
- Propellerads
- Push.House
- HillTopAds
- Revenuehits
- ADCASH
1. Mylead:
Mylead mainly focuses on developing a large circle of clients, advertisers, or publishers so that everyone within that circle will get equal or more benefits. On Mylead you will get many opportunities through which you will be able to advertise your ad or product through many social media platforms that are more related to your content interest.
The minimum payout you can get from this network is about $20.
2. Infolink:
The minimum payout from Infolink is about $50.
Infolink is easy to use and also to get started with it you can create your account within a minute. They do not just have a simple sign-up process, but also their dashboard is not that modern so anyone can easily understand that and keep an eye on your earnings daily. The ad formats offered by them are of different types like interstitial between pages, contextual ads, horizontal ads, and vertical tall ads.
3. Adsterra:
The signup process of this site is very simple and easy to do, but after signing up you have to wait for the approval from the network which does not take much of your time. After approval, you will be part of the Adsterra ad network. Adsterra is a CPI (Cost Per Impression) affiliate network and not just CPI, it also operates on CPM, CPC, CPL, and CPA.
You should know that they all are pricing models. According to this statement, it means that Adsterra is not specific in terms of paying advertisers as they will have different pricing models with different people.
Different ad formats can be used on Adsterra, as they offer different formats that include:
- Native ads
- In-page push notification
- Pop-under
The minimum payout from Adsterra can be $5. and users will find 6 different payment options in Adsterra.
4. Partners.House:
Along with all these features, they also provide a fraud-free system to their users so that advertisers won’t have to face any difficulty or malpractice. If you want to sign up with a partner.house, you have to provide some personal credentials only that way you will be able to work with partner.house. Partner.house does not stop, they continuously keep adding new features to their website to make their clients satisfied.
5. Buy Sell Ads:
Buy Sell Ads gets more money as compared to other ad networks. There is a specific factor in Buy sellAds that is you can use this platform and also reach out to different mainstream publishers.
6. Media.Net:
You can easily customize your ad design because of its easy setup, it will adjust the ad size according to your site and will give it an optimal size. In ads you can add both texts or display Another thing that makes it more favorite for users is that it is powered by Yahoo and also Bing. So, this is why they have a huge number of advertisers to match their blog niche.
Even a new blogger with the least traffic can easily sign up with media.net as they don’t have any requirements for sign-up.
This network also offers a pay-per-click payment method according to which user will get a commission on each click on their ad.
Their designed dashboard is very easy to use and also its compelling texture will help you to keep track of your ad analytics.
The minimum amount that can be withdrawn from media.net is $100.
7. Google AdSense:
The minimum threshold for withdrawal is $100.
If you get in any trouble while using Google AdSense, you won’t get human support in their customer support service. They have arranged a computer that will help the user.
8. BitMedia:
BitMedia was first time introduced in London back in 2014. this ad network was manufactured with the help of modern technologies and professionals. If you have seen ads on BitMedia, you will see the simple banners with “BM” written on the right-hand top corner of the manner, just like done by Google AdSense. BitMedia provides both CPC AND CPM campaigns. You will get the amount for every click but for an impression, an ad needs to have at least 1000 impressions to earn.
The least amount you can withdraw from BitMedia is 0.001 BTC. Their major priority is the quality of ads and they also develop the smart algorithm with the help of which only relevant ads will be shown to relevant people. Their customer support service is fast and more reliable.
BitMedia is very selective in allowing sites to join them.
9. AdMaven:
While using AdMaven you will get a lot of pop-under formats, you can choose any size and resolution to convert your content into a more appealing form.
They have good customer support service, they offer managed services along with assistance. It is one of the top traffic exchange sites, they offer high-quality traffic exchange in certain niches.
AdMaven does pricing models in CPC, CPM, and CPA, and this platform can also be used by beginners who want to expand their business. You can say this is one of the best CPA networks for beginners.
Minimum payment is $50.
10. UngAds:
This platform is a self-service platform, which makes it different from other push notification ad networks.
With the help of this ad network, you can easily optimize your marketing campaign and make your own decisions. With UngAds, you will get almost 800 million impressions daily.
Just like some other push notification networks, it also has an anti-fraud system which is a built-in system. This system will protect your campaign from any harmful traffic or fraud.
11. PropellerAds:
PropellerAds doesn’t have any high demand like many other ad networks. They also geared the blogs that even have less traffic with them. All the other ad networks for bloggers require a minimum withdrawal amount of more than $10 but this is the only ad network that allows the user to even withdraw $5.
If we talk about the formats of ads, they have
- traditional display ads
- on-click ads
-
Interstitials
- browser push notifications
- smart links.
This ad network which was founded in 2011, allows its users to get their payout every week through different payment options. They have a variety of payment options, you can choose anyone with your choice.
12. Push.House:
Their system is huge with 30 million daily clicks. Push.house display ad network is a mainly Ukrainian-based ad network that is helping advertisers or publishers from all over the world to monetize the traffic on their websites.
To get huge sales on your website, immediately go and sign up with this rocking ad network. Push.house has a variety of ad formats that will help the clients to get more and more revenue and boost their business. The signup process is not very complex like many other ad networks, you just need to provide some basic information and can easily create your account. After creating your account you will see the impressive dashboard that will allow you to handle everything on your account.
13. HillTopAds:
In the matter of support service, HillTopAds is a first-rate customer service, they help their clients in every possible way. Also, publishers will get detailed reports about their ad performance and statistics.
The minimum daily budget of HillTopAds is $20.
14. Revenuehits:
They have set the minimum amount that can be withdrawn from Revenuehits is $50.
You won’t get any commission or payment if a visitor just views your ad or just clicks on it. Although by looking at it, it’s quite hard work still you will see many success stories on Revenuehits. Many people reach their goals within a short period.
15. AdCash:
In AdCash you will find different formats like native pop, interstitial, or banner ads. With signing up in AdCash you can easily use its different tools and optimize your push ad campaign to reach your target.
They also have an alert system that will give you a high alert about your ad campaign progress. AdCash is another high-quality traffic exchange site that is used by affiliates for good results.
Through this network, you can easily create your global campaign and get access to 200+ leading SSPs and many other publishers.
CONCLUSION
CPM means cost per mile, you will get paid for every 1000 impressions. Although it looks very challenging in reality it’s not. The CPM pricing model is one of the best pricing models that will help you to get more traffic on your ad as compared to any other pricing model.
In this article, we have mentioned some of the top CPM ad networks that are used by publishers. If you are a new publisher who just entered the market, then this article will help you a lot in the struggle to find the right CPM ad network for your website.
FAQs
1. Are these only the best CPM ad networks?
No, some more ad networks work on the CPM pricing model and work best for publishers. Those are:
- Exponential
- Conversant ad network
- Mobile10
- Smartyads
- Adpushups
2. Other than CPM what are the most famous pricing models in the market?
Other than CPM we have:
- PPC (pay-per-click)
- CPA (cost per acquisition)
And there are some more pricing models but those are not that much famous in the market.